List of must-read SEO and Internet marketing articles for business
SEO and Internet marketing are integral parts of any successful online business. Internet startups, entrepreneurs, businesses, as well as bloggers all need to pay heed to SEO and Internet marketing if they are to succeed online.
I often come across great SEO and Internet marketing articles through the course of my work, and I thought I would share some of my best SEO & marketing articles as well as some of the best that I have found on the Web.
The business objectives of SEO and Internet marketing
SEO and Internet marketing are collectively responsible for:
- Driving engaged and relevant traffic to your business website or blog through various channels - organic search, social media, advertising, etc
- Monitoring, analyzing and refining techniques to increase traffic volumes and maximize ROI (Return on Investment)
Once traffic is flowing to your website, how you monetize it and maximize your conversions, while related to both SEO and Internet marketing, is a story for another day.
Why SEO and Internet marketing matter to business
Around 50% of all traffic on the Web comes from search, making SEO one of the most important factors for driving traffic and revenue.
While SEO focuses on driving engaged traffic from search engines, like Google, Internet marketing focuses on pretty much every other aspect of driving traffic, including:
- social media
- PPC and other advertising
- public relations
- News & reviews
and much, much more .
Since high quality traffic is the lifeblood of any online business, SEO and Internet marketing are vital components of a successful online enterprise. Without the ability to drive traffic, no product in the world will sell well online.
Great SEO articles
Here is a list of the best articles relating to SEO and its application for business (large and small):
- 18 SEO Experts On How To Do SEO In 2012
- How a 3 month old website received 958, 372 visits from Google
- How You Can Rank a New Site Higher Than an Old Site
- Google's SEO starter guide
- Explaining Google Search in Under 8 Minutes
- Five money making SEO tips for small business online stores
- Confirmed SEO Facts (by Matt Cutts)
- Panda & Penguin friendly SEO: A business guide to recovering from Google's algorithm updates
- The Decline of organic links
Great Internet marketing articles
Here is a list of Internet marketing articles that will help you take your business or blog to the next level:
- 15 Must-Know Facts on How People View Websites
- The top five tips that teach you how to rock social media
- Yes! 50 Scientifically Proven Ways to Be Persuasive
- The Anatomy of an Effective Homepage
- The latest Internet marketing techniques & SEO tips using Google analytics' Real-Time
- 35 powerful ways to get noticed
- Marketing on a startup budget
- 50 Viral Images The Web Shared In 2010
- 7 secrets of social media conversion
- Content revenue calculator for bloggers and businesses
- Where Google Makes Its Money: The 20 Most Expensive Keywords in Google AdWords
Need SEO or Internet marketing help?
If you're looking for an SEO consultant or Internet marketing service to take charge of your business SEO and marketing strategy, then the following resources and articles may be of use to you:
- Comprehensive Website & SEO audit
- Quality SEO & social power Content
- Best SEO tools list: Top SEO software sites ranked by their own SEO performance
- 10 step assessment: How to hire an SEO consultant or Internet marketing company for your business
What SEO or Internet marketing articles have helped your business? Share your favorite articles in the comments or join the conversation on Twitter and LinkedIn.
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