David Mercer's blog

This article looks at how to make a blog profitable and discusses why, despite the fact that blogging is a difficult business skill to master, it can help you and your business make money online.

For most people, especially small businesses, the problem with blogging is that it requires a lot of time and effort.

It is labor and skills intensive, and there is no guarantee of a decent return.

But, if blogging is so difficult, why is it crucial that all businesses maintain a blog? Let's analyze the costs involved in blogging and the potential returns, to see where the profitability of blogging lies.

Google analytics (or whichever Web analytics software you use) can provide insight into your website traffic, allowing you to better funnel it to make money.

Making money online, regardless of whether you are a blogger, affiliate marketer, or eCommerce store owner, is about sending the right Web traffic to the right landing page at the right time.

With very little effort, Google Analytics can help you tweak and change content in order to maximize the ROI (Return On Investment) from content.

This article will highlight five important SEO tips that you can use to make sure that your website is being correctly indexed and fairly ranked in the search engines.

Since Google's Panda updates, many people have realized that SEO (Search Engine Optimization) is important as a defensive business strategy.

In other words, understanding SEO is now important in order to prevent unnecessary penalties that lead to a loss of organic search traffic and revenue.

"Are you looking for the best online sales tips and marketing strategies to help your store make money online?"

The Internet provides great opportunities for retailers to increase their sales by expanding their reach, and offering alternative sales channels.

The trick is to focus on the sales and marketing strategies that will bring great returns, without taking up all your time, effort and hard earned cash.

This list of the sales & marketing techniques for retail businesses will help you unlock the potential of the Internet to start driving more sales and revenue for your business.

Check out this list of the 5 best small business ideas for 2013 - everything from home based businesses, to disruptive ideas that can change the world.

Starting a small business is easier than ever.

eCommerce solutions provide high quality, SEO, responsive Web design platforms for selling goods. Social media and content can drive plenty of Web traffic via organic search results (Google) and social networks.

All for relatively small investments of capital - perfect for the lean startup in these touch economic times.

Are you losing Web traffic from organic search due to a Google Panda penalty, without even knowing?

Google's Panda algorithm, and its successive updates, are designed to filter out poor quality content in order to return better results in search.

The problem is that many blogs and sites may inadvertently incur the wrath of Panda, and get slapped with a penalty, without even knowing what went wrong.

Check out this top 5 list of things that every small business should have in order to operate efficiently, streamline costs, create a strong impression (brand), and get more customers.

Small business owners have a tendency to try and do everything themselves. This is often a mistake because it diverts their time and energy away from what they should be doing - growing the business, making connections, marketing, making sales, and finding new customers.

Finding the right tool or service may cost you a small amount to buy (or subscribe to), but the amount of time and energy it frees up is far more valuable.

Learning how to blog is an important business skill that can increase page rankings in Google and bring plenty of traffic to your website.

A real blog is one that reaches out to your target audience and engages them.

It doesn't matter what business you are in, once you have a following of highly engaged readers, and great page rankings bringing in plenty of organic search traffic, you can make money online.

But blogging isn't simply sitting down at your desk and writing stuff. In order to succeed you need to have connections, be scientific, knowledgeable, creative, and dynamic. This article shows you how.

Internet marketing saw massive changes in 2012 brought on by the mass adoption of mobile devices, and huge changes to SEO (Search Engine Optimization).

Accordingly, businesses are evolving new marketing strategies to reach and engage customers in 2013.

These changes mean that marketers are rethinking the way they reach customers online, and the role of content within their overall marketing strategy.

This article will highlight some of the primary causes of online marketing failures, and discuss why content will become the focus of all marketing strategies in 2013 and beyond.

Creating an eCommerce solution using hosted shopping cart software is quicker and easier than ever in 2013.

Hosted shopping cart software solutions offer a cost effective way to develop an eCommerce site that can meet the unique demands of your business.

In addition, you benefit from constant technology upgrades, new developments, security enhancements and more, without having to invest a cent in additional development.